If you’ve ever wondered why professional photos look richer, sharper, and more alive than most phone shots — the secret is often in the file format. We shoot in RAW to keep complete control over the image we create.
RAW vs JPEG — The Basics
- RAW is the uncompressed, unprocessed image straight from the camera’s sensor. Think of it as a digital film negative — it contains all the data captured, even details your eyes might have missed.
- JPEG is a processed, compressed version where the camera makes editing decisions for you — often sacrificing details, highlights, and colors.
When we shoot in RAW, we can take a deeply dim, almost unusable photo and recover it into a perfectly lit, sharp image without losing quality. JPEG simply can’t give such results because much of the original data is thrown away.
Why RAW Is a Game-Changer in Real Events
- Color Accuracy – Perfect for saree shoots, fashion photography, or product shots where fabric colors must match exactly.
- Recovery Power – In corporate events, quick moments happen and sometimes flashes don’t fire — RAW lets us bring those photos back to life.
- Overexposure Fix – If we’re moving between indoor and outdoor lighting and something happens suddenly (like a key candid moment), RAW lets us fix blown-out highlights.
- Lighting Changes – External flashes, venue spotlights, and stage lighting can change rapidly; RAW keeps enough data to balance the image later.
- Future-Proof Quality – A RAW photo can be re-edited years later with the latest software for even better results.
The Trade-Off
RAW files are big — often 50–60MB per photo — and they take longer to process. They also require more editing skill, storage space, and transfer time.
That’s why:
- For commercial shoots, we charge +30% for RAW delivery.
- For weddings, we include RAW shooting free of charge (once the final payment is cleared).
And Here’s the Quirky Truth…
Shooting only in JPEG is like cooking a gourmet dish… and then throwing away half the ingredients before serving it. Sure, it’s still food — but why settle for half the flavor when you can have the whole feast?
Attach Raw vs Jpeg Photo before and after photos. Uncontrollable settings may be in video format